Work
Singleton — own product
Building Dextra
How we designed, built, and run a trilingual coaching platform — live on the web, with the mobile apps in store review.
01Results
- Platform
- Web · apps in review
- Languages
- EN · FR · AR
- Payments
- Flouci & D17
- Coaching
- Certified coaches
02The problem
Coaching apps are either simple trackers with no human, or spreadsheets a coach maintains by hand. Neither scales real, personalised coaching.
03What we built
Dextra pairs certified coaches with app-based tracking: workouts with instant PR alerts, nutrition, weekly check-ins, and an AI performance report that briefs the coach on each client.
We handle the product end to end — the iOS and Android apps, the coach dashboard, the AI reports, and a payment stack built for the Tunisian market. It's our flagship product and our proof that we ship.